Motivation, Winning, and Growth Tips and Approaches

        October 2005

"It is fun and enjoyable for you to grow your business and life."
Raj Gavurla 



Positioning: Part III It takes Spirit- Enhancing Action
to Generate Spirit-Enhancing Results

Before we can have results, we must take actions. If making a deal, we must put a structure in place to know what each party can do and what results will come of the deal, joint venture, or partnership.

How do you know what to include in the deal? Determine what Spirit-Enhancing Results are important. A deal needs to be exciting and allow each party's business and life to grow. Then think of ways your service and/or product can be used to generate results. A deal is more meaningful if you can make it creative and add an element of reward tied to specific results. Keep in mind that each party needs to make a contribution to the deal. It could be in the form of information, access, advice, and/or money. Without the efforts of both parties, the deal, even if made, will not achieve the best results.

Both parties should note what makes the opportunity unique, the actions taken, and the results. Retain this information to increase your knowledge base and portfolio. Even if it's a standard project you've done for thousands of customers. identify the growth it creates. If there's no growth, you might want to rethink the deal. Use the results to attract the attention of the marketplace.

Four questions each party should ask when stepping through the deal.
        1.  Would this action be to my liking?
        2.  Would this action be good for me?
        3.  Would this result be to my liking?
        4.  Would this result be good for me?

Simply continue asking these four questions as the deal becomes finalized. The structure works, and will help you to think of growth-oriented ways to increase the spirit of each party.

Let me know what effect this makes in your business and life. Your feedback is important to me. In the next
e-zine, Positioning: Part IV for more motivation, winning, and growth.

Raju Gavurla, president of LiiiVENô, Inc., works with corporations, associations, athletic teams, and universities that want motivation, winning, and growth. Motivational and entertaining speaking programs or consulting that assist you to meet and exceed your professional expectations and personal goals. Call on his expertise and experience to stimulate and rejuvenate your company's and teams' most significant difference makers, PEOPLE, to win by phone at 404.918.7366, by e-mail at, or visit

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This article originally appeared in Motivation, Winning, and Growth Tips and Approaches, a free monthly e-zine by motivational business development and growth expert Raju Gavurla. You can subscribe at


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